December 4, 2018

 

“…many who chose not to vaccinate their children hailed from large cities, were educated and earned a decent living.”

- Sara Novak in Discover

 

Happy Hanukkah! It’s latke night at Rach’s – she makes hers with potatoes and parsnips and serves with lots of lox

- Rachael Ray Every Day

Publishers (Like Pride Media) See Market Research As New Revenue Source

Pride Media, the publisher of Out Magazine, The Advocate and Pride, will announce it has acquired Community Marketing & Insights, a market-research firm specializing in LGBTQ communities; Quartz, after years of conducting market research on its own, is now conducting user research for top-spending advertisers...

 

Ellies 2019 Deadline Next Week

The next National Magazine Awards deadline is 5 p.m. EST on Tuesday, December 11, 2018. Late entries will be accepted until Friday, December 14, subject to an additional $95 fee per entry. To submit content published after December 11, email info@ellieawards.org or call 212.872.3737. For more information, or to submit an entry, visit EllieAwards.org.

 

Good Housekeeping's Lori Bergamotto on TODAY

Good Housekeeping Style Director Lori Bergamotto shared 50 must-have gifts for everyone on your list on The TODAY Show this morning.

 

ELLE's Emma Rosenblum on MSNBC's Morning Joe

ELLE’s executive editor Emma Rosenblum was on Morning Joe this morning to talk about ELLE’s exclusive package with the 27 female Members-Elect to the House of Representatives.

 

Love Magazine Bringing Video Issue to YouTube

Katie Grand’s magazine worked with Derek Blasberg and many celebrities to make the first “moving image issue” of a magazine for YouTube.

 

BuzzFeed CEO Jonah Peretti’s Increasing Pessimism and Why It Matters

"...by embracing a business model that the rest of the media industry relies on, BuzzFeed is suddenly beholden to the same market forces that have caused publishers to sound the alarm over the Facebook/Google duopoly for years."

 

Running with LTB: Keep a Knockin' But You Can't Come In

"Good, respectful, strategic direct marketing certainly has a place in the marketing mix for most brands. Direct marketing can help close the loop with in-market shoppers, but DM efforts work much more powerfully and predictably when they sit on a strong base of advertising." Linda Thomas Brooks, President and CEO, MPA – The Association of Magazine Media.

 

Quartz Taps Lubell As Director, Corporate Operations

Following its summer acquisition by Japanese company Uzabase and its expansion into AI with the launch of its new dedicated studio last month, Quartz announced last week that Ava Lubell will join the outlet as its first general counsel and director of corporate operations.

 

D.C. News Brief: Updates to Facebook's Political Ads Archive System

For the past several months, MPA has been pushing hard for Facebook to make changes to their political ads archiving system. As a result of our negotiations, we are pleased that Facebook announced that they will stop including news media in their political ads archiving system, reversing their policy of requiring media organizations to register ads promoting content deemed “political.”

 

Online Fraudulent Traffic Increases 20% Leading Up to Holidays

Fraudlogix analyzed three months of global programmatic ad traffic and found that the average percentage of fraudulent traffic jumped from 11.6% in October to 14.2% in November. The data includes all device types.

 

Heavy Metal Magazine Documentary in the Works (Exclusive)

Fox Digital Studio, Heavy Metal Media and 4th Row Films are in development on a documentary feature film about the sci-fi fantasy magazine Heavy Metal with director Douglas Tirola attached.

 

 

February 5 | American Magazine Media Conference 2019

 

 

CONVERSATION HIGHLIGHTS + PHOTOS FROM THE TEEN VOGUE SUMMIT

 

ENTERTAINMENT WEEKLY’S 2018 ENTERTAINERS OF THE YEAR COVER FEATURING CRAZY RICH ASIANS, CARDI B, DARREN CRISS, BLACK PANTHER AND MORE

 

HOUSE BEAUTIFUL ANNOUNCES THREE NEW EDITORIAL HIRES

 

HEARST MAGAZINES AND SONY PICTURES TELEVISION ANNOUNCE INSIDE THE SHARK TANK

 

NEW YORK MAGAZINE LAUNCHES NEW HOME PAGE DESIGN

 

VIEW ALL MEMBER PRESS RELEASES

 

Senior Editor | Money | New York, NY

 

Faculty | Northwestern University | Chicago, IL