Are you getting it all? Click here for more
news, and many other members-only features! |
Digital's Ad Expansion: the Long and Short of It
An influential Wall Street analyst this morning predicts the industry’s dominant players will report strong second-quarter results this week, but warns that digital’s incremental advertising boon may be poised to stall. “There are many reasons to look at digital advertising through a negative lens at the present time,” Pivotal Research Group’s Brian Wieser writes in a note sent to investors this morning. |
Nina Garcia, Stellene Volandes Bulk Up Elle, Town & Country Mastheads
Melissa Giannini is the new features director at Elle, where Nina Garcia was named editor in chief last fall, succeeding Robbie Myers, who held the title for nearly 20 years. And Giannini also has the title of editor in chief on her résumé, as she led independent magazine Nylon from 2015 to 2017, when the magazine ended its print edition. |
Outside Magazine Teams with the Gotham Group to Develop Film, TV Projects
OUTSIDE, America's leading active lifestyle publication, aligns with The Gotham Group for big push into film: "Outside Studios will produce content for film, television and new media for what will be different platforms and distributors. Outside, which began in 1977 and is owned by the Mariah Media Network, is also known as the only magazine to have won three consecutive National Magazine Awards for general excellence." Reports Anita Busch at Deadline Hollywood. |
The MPA Magazine Media Factbook 2018 Is Here
This edition features 20% more of the independent research, statistics and compelling facts that articulate the power of magazine media and its effectiveness compared to other media. Please let us know if you’d like additional copies—and be sure to share the digital versions (PDF and Powerpoint) at www.magazine.org/factbook. |

|
The Daily News Roundup is a member service from the MPA Communications Platforms division. To view the MPA Daily New Roundup ARCHIVES, log in here. |
757 Third Avenue, 11 FL, New York, NY 10017 |
|