MPA Daily News Roundup Archive

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February 21, 2019

Digital Metrics: "Take Results with Healthy Dose of Skepticism"

"Going to college is like getting paid, because you get your education taken care of. Even if I get hurt or don't make it to the NBA, I'll still have that."

- Amani Hansberry in ESPN The Magazine

In our weekly crossword puzzle: Dirt-cake ingredient. Ten letters. http://nyer.cm/VBcqmHF

-The New Yorker

 

Medium Is Launching Four of Its Own Subscription Publications — with More to Come

One of Medium’s first big bets was paying to build magazines that lived on its platform. Last week, the venture-backed publishing platform sent a signal that it will try that again.

 

National Geographic, Tourism New Zealand Partner on Global Campaign

National Geographic Partners is working with Tourism New Zealand on a $1.1 million global campaign to attract new visitors to the Pacific island.

 

The Hollywood Reporter Unveils Largest Issue

The Hollywood Reporter’s 2018 Oscars issue was also tagged as its largest ever, at 200 pages, and the year before that, at 100. (THR's weekly print magazine typically averages between 80 and 110 pages.)

 

Marvel's Latest Blockbuster Superhero Was a Magazine Editor—Carol Danvers and the Saga of Woman Magazine

"This lady was hired on the spot to be a magazine editor for J. Jonah Jameson’s WOMAN Magazine by virtue of being a woman standing in his office the moment he decided that WOMAN was too feminist and fired the prior staff. Intending Carol to focus in on a more ladylike subject matter, our guy JJJ had another think coming." writes Sara Century.

IMAGINATION AWARDS

Vox Media, Stitcher Partner for Podcast That Focuses on AI, Privacy

Vox Media will produce a new technology news podcast for 'Recode' as it continues to deepen its library of shows.

 

PubMatic Offers App Publishers Access to Its "Waterfall"

The solution, dubbed OpenBid, enables app publishers and developers to tap into demand-side budgets from advertisers seeking mobile app audiences.

 

Garfield: Stop Blaming Profit Motives for All of Journalism’s Woes

"Yes, that is correct. Clickbait comes primarily from gigantic corporations, which exclusively trim their budgets while your local paper or city magazine doubles or triples or quintuples its editorial budget, because they simply care more."

 

Magazine Media 360° - The December 2018 Data Is Here.

Total Audience of over 1.7 billion for the 110 magazine brands in the analysis. See the latest Brand Audience Report and download the new Audience Mix Infographics.

 

 

May 8-9 | 

 

 

OUTSIDE EARNS TWO 2019 NATIONAL MAGAZINE AWARD NOMINATIONS

 

RICHARD OREN NAMED DIRECTOR OF LICENSING SALES, BONNIER CORP.

 

NATIONAL GEOGRAPHIC COMMUNITY PROPELS @NATGEO INSTAGRAM ACCOUNT TO RECORD-BREAKING 100 MILLION FOLLOWERS, BECOMING FIRST BRAND EVER TO REACH COVETED NUMBER

 

MICHAELA O’SHAUGHNESSY JOINS GLAMOUR

 

 

VIEW ALL MEMBER PRESS RELEASES

 

Marketing & Market Development Manager | American Society of Landscape Architects 
| Washington, DC

 

Senior Editor | Money | New York, NY