MPA Daily News Roundup Archive

 August 2019 

 July 2019 

 June 2019 

 May 2019 

 April 2019 

 March 2019 

 February 2019 

 January 2019 

February 14, 2019

5 Key Steps to Effective Content Marketing for Publishers, from The Economist

“Meth, until recently, has been largely seen inside North Korea as a kind of very powerful energy drug — something like Red Bull, amplified.”

- Andrei Lankov in The Advocate

Would YOU ever live in a barn? How to turn a barn into a beautiful home.

- This Old House

 

Publishers Dig Into New Revenue Through Dining Experiences

Why Garden & Gun, Time Out Group and Vice are placing big bets on culinary brand extensions.

 

Conde Nast Is Using Its Free Publication, GQ Hype, to Drive Weekly Habits

British GQ is making a play for new and younger audiences with GQ Hype, a sub-brand it launched quietly two months ago. Hype acts as its own weekly magazine. Each week it publishes a weekly cover, plus regular daily features, separate to other GQ content published in print and online.

 

Talbots and O, The Oprah Magazine Join Forces for Capsule Collection to Benefit Dress for Success

The partnership between Talbots and O, the Oprah Magazine has raised more than $4 million to date.

 

Atlantic Re:Think Study Finds Millennial Media Not a Good Fit for Gen Z Audiences

Respondents in the study reported lower favorability scores for news outlets that target millennials, compared to news outlets established long before millennials could read. Gen Z showed more than twice the favorability to news outlets established before 2000 than to emerging media companies.

 

Magazine Media 360° - The December 2018 Data Is Here.

Total Audience of over 1.7 billion for the 110 magazine brands in the analysis. See the latest Brand Audience Report here. See where your brands ranked here. Explore the Top Ten Lists

and download the new Audience Mix Infographics.

 

Facebook Watch Has a New Program to Fund Publisher Shows Starring Influencers

Facebook wants to connect publishers and other studio production partners with influencers to make new shows for Facebook Watch.

 

The New York Times Quietly Paused Its Snapchat Channel

The publisher launched on Snapchat on April 24, 2017 — about seven weeks after Snap’s Wall Street debut — and had been sharing newspaper and magazine stories as well as a miniature version of the crossword on the platform...

 

In Europe: Carine Roitfeld Pulling Back from CR Magazines

The star editor and stylist wants the magazine to grow beyond herself. “I don’t want to be a dusty brand, I want to be a young brand."

 

Lee Clow Announces Retirement and Looks Back on a Career That Helped Define Advertising

"I did everything, had a great ride, and got to stay longer than most..."

 

Explore the AMMC 2019 Recap
Read about the panels, perspectives and personalities from this year's special centennial conference—featuring cultural icons, business leaders and thought-provoking discussion about the challenges and opportunities ahead for magazine media.

IMAGINATION AWARDS

The MPA Would Like to Thank the Following Sponsors for their Support of AMMC 2019

Alliance for Audited Media, ANC, Chartbeat, Deloitte, eMagazines, Facebook, Google, House of Kaizen, Issuu, LSC Communications, MRI, MediaRadar, Piano, Quad/Graphics, and ZINIO.

 

The MPA Would Like to Thank the Following Member Publishers for their Sponsorship and Support of AMMC 2019

Active Interest Media, Bonnier, Conde Nast, Hearst, Meredith, National Geographic, M. Shanken Communications, and Trusted Media Brands.

 

 

May 8-9 | 

 

 

GFK’S MRI AND SYMPHONYAI’S SIMMONS RESEARCH COMBINE IN JOINT VENTURE

 

MEREDITH REPORTS FISCAL 2019 SECOND QUARTER AND FIRST HALF RESULTS AND ISSUES EARLY CALENDAR 2019 ADVERTISING OUTLOOK

 

ELLIES 2019 FINALISTS ANNOUNCED

 

INSIDE THE NEW YORKER'S ANNIVERSARY ISSUE

 

ENTERTAINMENT WEEKLY REUNITES THE CAST OF 27 DRESSES FOR ITS FIRST-EVER ROM-COM ISSUE; ISSUE COVER FEATURES MY BEST FRIEND’S WEDDING CAST REUNION

 

 

VIEW ALL MEMBER PRESS RELEASES

 

Marketing & Market Development Manager | American Society of Landscape Architects 
| Washington, DC

 

Senior Editor | Money | New York, NY