Managing and Monetizing the Content Eco-System

This all new full day program will take attendees from an edited article to the online video, and all the systems-cms to online apps-needed to organize, distribute and monetize their magazine's content. MPA will bring together a series of partners--existing traditional vendors as well as some new--that are rethinking the magazine business and will walk this constantly dynamic path with magazine publishers.

The morning panels will focus on digitizing magazine content, whether cms can handle multiple delivery platforms or printers can push neatly laid out pages to mobile, we will learn how efficient and deliberate processes are being created to put publishers back in control of where their content is seen.

Ka-Ching! The afternoon sessions will demonstrate the true value of content and how publishers are able to profit from their content-new and old-with just a few keystrokes.

Also featured will be product demonstrations along with the opportunity for qualified buyers and key decision-makers to meet with vendors and suppliers. One-on-One appointments will electronically managed and set about 4 weeks prior to the event.