In this all new MPA seminar, we have invited several mobile industry experts to introduce some of the latest in pure play mobile applications. We will seek to learn about recent trends and what the future holds in store for the companies entrenched in:

The first panel will be comprised several CEOs and Executives from the technology side: Adam Schneider, Vice President of Sales at SnapTell--the leading provider of image recognition services in the mobile sector; Adam Zbar is CEO of Zannel, the mobile industry's first Instant Media Messagingÿ; Mark Emery, Senior Director of Agency Relation of Air2Web, Inc.-- complete mobile marketing solutions connect consumers with brands via mobile devices to promote products and brands, offer additional service and information, and enable transactions, and Alberto Benbunan, Founder and Corporate Development Officer (CDO), Mobile Dreams Factory

The second panel will be with a focus on traditional creative agencies and what the latest events and technologies are doing to reshape their strategies and activations around mobile marketing. They will talk about the latest best uses and how magazine publishers have or haven't taken advantage of the opportunities: Roald Van Wyk, Creative Director, The Hyper Factory; Gene Keenan, Vice President of Mobile Services Carat/Isobar; and David Rippetoe, Director of Business Development, Neighborhood America.