MPA

 
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From Magazine To Media Company:Web Competencies Certificate

July 8, 2008 to July 10, 2008 - 9:00 AM to 5:00 PM


New for this spring, MPA will offer a series of six sessions, partnered and taught by Cia Romano of Interface Guru, to help magazine publishers better understand the unique challenges and opportunities within the digital arena. Designed for magazine professionals ranging from editors to visual designers to Webmasters, these sessions cover the latest technology and terminology so you can successfully extend your magazine brand beyond print and into digital. Learn how to make good decisions about all things technical- from usability to SEO, html to tagging. Speciall guests at each session lend their expertise. Register for one session, one day or attend the entire series and receive a certificate of completion. This series will also be offered as a three-day intensive course in the summer.

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MPA's WEB COMPENTENCIES CERTIFICATE
July 8, 2008 - 9:00 AM to 5:00 PM

Complete all six sessions: (9am - 5pm each day)

  • USABILITY: THE WEB SITE LOOKS GOOD, BUT DOES IT WORK?
  • WEB 2.0: COMMUNITIES, RICH MEDIA, AND MOBILE
  • CONTENT MANAGEMENT SYSTEMS
  • SEARCH ENGINE OPTIMIZATION AND WRITING FOR THE WEB
  • ADVERTISING ONLINE: REACHING USERS WITHOUT ALIENATING THEM
  • METRICS: REAL MEASUREMENTS OF SUCCESS
  • $1,595.00

    $995.00

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