PIB: Food & Food Products and Retail Lead Ad Categories in Revenue Gains Through First Three Quarters of 2008
October 14, 2008
For the third quarter, total magazine rate-card-reported advertising revenue generated $5,988,323,154, which was an 8.8% decrease compared to 2007’s third quarter. There were 52,778 advertising pages in the third quarter, a drop of 12.9% compared to the same period in 2007.
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