Environmental Paper Assessment Tool
EPAT® offers publishers an accessible and effective approach for evaluating and selecting environmentally preferable paper products. MPA members are eligible for a one-year subscription for $500 – 75% off the standard price of $2000. Each subscription includes an “Introduction to EPAT” webinar training session led by EPAT developers Metafore.
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Rally the Troops!
The Magazine Marketing Coalition Rally on November 12 drew nearly 400 magazine ad sales professionals—all eager to hear how they can grow their business in the current economic environment.
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New and Updated Category-Specific Fact Sheets
Boost your sales efforts with 12 new and updated category-specific facts sheets. Each presents a compelling argument using third part research on why magazines are essential to advertisers. Categories include Auto, Electronics, Finance and more!
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Just Released
Ad Impact Piece Focuses on Results
New tool blows apart any concerns decision-makers may have about advertising in magazines showing why magazines are key in meeting ad goals — and more cost efficient than other media.
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Best Cover
Winners Announced!
The best magazine covers of the year were unveiled at the American Magazine Conference in San Francisco by David Willey, President of the American Society of Magazine Editors and Editor-in-Chief,
Runner’s World.
SEE ALL THE WINNERS
Highlights from
AMC 2008
Magazine leaders heard from some of the most influential and innovative leaders of the day: Pelosi, Schwarzenegger, and much more.
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